Siri's High-Stakes Evolution Hits a Financial Wall with Developers
As Apple prepares to debut a major Siri overhaul at its June developer conference, the company is actively recruiting developers to integrate their apps with the new system. However, the initiative is facing pushback regarding monetization models. Developers are concerned that if Siri performs tasks on behalf of users without requiring them to open the app, it could lead to a decrease in advertising impressions and direct engagement, potentially hurting their primary sources of income.