Almost Half of Developer Revenue Now Comes From Subscriptions

Analytics data suggests that iPhone users are downloading fewer apps this year, but spending significantly more money on them as almost half of developer revenue now comes from subscriptions. App Store downloads declined slightly in the past 12 months, however, the total spend increased dramatically from $73.7B last year to $91.6B this year. The rise in consumer spending was driven by Apple’s App Store, while Google Play spending declined.