Apple Celebrates Pride Month with Vibrant New Watch Band and Dynamic Wallpapers

Apple Introduces the 2025 Pride Collection

Ahead of Pride Month, Apple is honoring LGBTQ+ communities with a new lineup that includes:

• Pride Edition Sport Band: Available for the Apple Watch in multiple sizes and lengths. Each band is hand-assembled from individual rainbow stripes, ensuring no two bands are identical.
• Pride Harmony Watch Face: An analog watch face featuring bold rainbow stripes that dynamically shift to form large hour numerals when the wrist is raised.
• iPhone and iPad Wallpapers: Dynamic designs with shifting colors as users interact with their devices.

The Pride Edition Sport Band can be ordered from apple.com and the Apple Store app starting today, priced at $49 (U.S.). The watch face and wallpapers will be available in an upcoming software update with watchOS 11.5, iOS 18.5, and iPadOS 18.5.

Apple also continues its support for organizations serving LGBTQ+ communities financially.