Beats Unveils Its First Reinforced USB-C Cables in a Burst of Vibrant Colors

Apple’s Beats brand has announced its first-ever collection of reinforced USB-C cables, available in various lengths and colors such as Bolt Black, Surge Stone, Nitro Navy, and Rapid Red. The collection includes USB-C to USB-C, USB-A to USB-C, and USB-C to Lightning options, with some variants being released this summer. Priced at $18.99 for a single cable or $34.99 for a two-pack of 1.5m cables, these cables are designed with an anti-fray design and have undergone extensive testing. They support features like charging, syncing, CarPlay, and data transfer, with USB-C to USB-C cables capable of delivering up to 60 watts of power and supporting USB 2.0 data speeds. The new line marks a significant expansion into the accessory market for Beats, following their recent release of iPhone cases.