Is YouTube TV's Latest Price Hike Warranted? The Case for Flexible Channel Packages
YouTube TV has seen a number of price hikes over the years as the service has grown. The latest hike sees the price increasing by $10 to $82.99 per month starting in January 2025. This has led to calls for YouTube TV to offer more flexible channel packages, similar to how traditional cable and other streaming services like Sling TV operate. While it would require new negotiations with content providers, the structure is somewhat already in place through YouTube TV's existing add-on channels and packages.