Nintendo Slashes Switch 2 Production Amid Sluggish US Holiday Demand
The high-stakes gamble on a $450 successor faces a reality check as Nintendo scales back its ambitious manufacturing plans.
Nintendo has reportedly reduced its production targets for the Switch 2 by more than 30% following a disappointing performance in the United States market during the critical year-end holiday period. The $450 console failed to meet the company's internal sales expectations, prompting a significant adjustment to its supply chain strategy as it navigates shifting consumer interest and a premium price point in the competitive gaming landscape.
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