Will the iPhone Survive Another Decade? The Case for and Against

The iPhone Gone in 10 Years? The Case for and Against

Apple SVP Eddy Cue recently suggested that the iPhone might not be necessary ten years from now, echoing a similar prediction from 2019. This article explores four reasons why Apple must take this idea seriously:

1. It’s Too Big a Threat to Ignore: The iPhone is Apple's most profitable product and the linchpin of its ecosystem. Any threat to this revenue stream must be addressed.
2. Learning from History: Nokia's dramatic fall from dominance in the mobile market serves as a cautionary tale, showing that no company or product is immune to disruption.
3. New Device Types: Smart glasses are emerging as a potential replacement for smartphones, and Apple's Vision Pro is seen as a stepping stone toward this future.
4. The Impact of AI: AI could become advanced enough to handle tasks currently performed on smartphones, potentially making them redundant.

Despite these reasons, the author believes that the smartphone form factor will likely persist due to its practicality and effectiveness, much like the laptop has remained relevant for decades. The article concludes with a poll asking readers whether they think the iPhone will still exist in 10 years.